Catch Up with United We Drink
Mike, Kevin and Tim join up to discuss all things beer related, with evolved perspectives from their progressed careers in the industry.
Our Episodes
144 - Styles
It’s become increasingly clear that beer style names don’t mean as much as they used to. IPA has become a seeming catch all along with Lager. Do consumers even care about true definition of style or do they just want flavors descriptors? The guys talk about what styles even mean anymore. It’s cold brew season...
142 - Shootin' the Shit with Adam Feingold
Adam Feingold is the former owner of Bangin Banjo Brewing. He sold the company he started and it still exists today, albeit under a different name. We talk him about how he came to the tough decision and what made him sell instead of closing. It’s a perspective rarely seen in the brewery world. It’s...
141 - Sponsorships
Major venues and companies want sponsors and the big beer companies have long been traditional players in these areas. When craft breweries start to get involved the price tags to play can be mind boggling. What do small breweries do to try to stay relevant while not bursting the bank? Cook like a pro with Made...
140 - The Last AI One
The guys decide to break the AI out for one more go. First, they ask it to revitalize an existing brand and what it would to increase sales and visibility. Second, they inquire with it to revive a closed brand. What does it think would work? How hilarious are these options? It’s cold brew season...
139 - AI Makes Us a Brewery
AI is making so much stuff and a lot of it is controversial. So the guys decide to try using AI to plan out a brewery. Both Kevin and Tim input the same prompts and get two different brewery concepts. The results include branding, beer names, sales strategy, location and so much more. Some of...
138 - Shootin' the Shit with Joe Ploof
Joe Ploof runs Hanging Hills Brewing, a company that was a brewery and then became a contract brand. He is about to take another new step and he will get to that but only after he, Mike, Kevin and Tim talk about a lot of other things. Get coffee delivered to your door with Trade....
137 - What Changed?
Today’s episode is interesting, in that it develops as it goes. The original idea heads out the window as Kevin and Mike discuss how they viewed the industry change over the last decade and what their own experiences during that were, both as a drinker and working in it. Cook like a pro with Made In...
136 - Growth
When a brewery sees growth there is a lot of money that has to go into scaling up operations. New equipment and employees are needed. You need to order more ingredients. The increase in sales can offset those costs eventually. But what happens if a sales channel closes? It can be tough to regain those...
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